Below you'll find a list of all posts that have been tagged as “digital marketing”
Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. With users spending more than 37 minutes per day on social media, making quality connections is more important than ever before. But it’s not just the amount …
Are you curious about which type of social content gets the most shares? Are social shares part of how you measure social marketing return on investment (ROI)? Do you wonder which social channels’ users share most frequently? In this article you’ll discover the most recent findings about what types of content get shared most, which channels seem to have the …
Are you looking to align your brand with current trends relevant to your audience? If so, its time to start creating memes! Memes are a great way to generate immediate reaction and make your brand a viral sensation. So, here’s how to use memes to enhance your marketing campaigns… 1. Select the Right Image Selecting the correct image is critical when developing …
Marketing your small business on social media continues to evolve. As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence. In fact, if you’re a local or small business, you can no longer …
Many seasoned marketers are all too eager to leave the social media marketing to younger professionals. The ever-evolving social media space can feel daunting to traditional marketers accustomed to broadcast and print marketing. But while the technology is different, the basic building blocks of marketing still hold true. When creating a marketing campaign delivered through any media, you must… Identify …
If the last decade has shown us anything, it’s that social media is here to stay. As it continues to evolve, it can be difficult for startups and entrepreneurs to determine where to focus their marketing efforts. While there are certainly many options out there when it comes to social media marketing, there is no need to let your plans become …
We all know that images are compelling. The growth of visual content has been on a rapid upward trajectory over the last 12 months. Social media platforms such as Pinterest and Instagram have taken the social media world by storm. Instagram announced in July that it had acquired 80 million users. To put some further perspective on its adoption and …
Are you using Instagram to connect with potential customers? If not, now is the time. With over three hundred million active monthly users, Instagram can no longer be overlooked. Sure, Facebook is still the most popular social network. But, let’s face it – fatigue has set in for many businesses. Between the perceived decline of organic reach and frustration over a “pay to …
Imagine social media is a bookstore and your brand one of a hundred books sitting on a shelf, waiting to attract passing browsers. Only that’s just it- you can’t afford to wait. Just like books, every brand has its own story to tell and engaging customers in your brand story is one of the most powerful things you can do. Social …
A blogger needs to develop the skills of a drug dealer, a teacher and a chef . The drug dealers make their product so good that after giving away their first free sample, their customers come back with the cash. They are savvy businessman, they know that if they give away something for free that they will develop loyal customers. …
