Google and Twitter are back together (again). In early February, the news broke that Google and Twitter had reached an agreement that will provide Google full access to Twitter’s stream. Although we don’t know all the details, we can make a few clear statements plus some assumptions about what’s ahead for the world of search and social. What Does Google …
Why Content Marketing And Social Media Are Your Most Powerful SEO Weapons
Image via Mary Helen Cochran Library via Flickr Content marketing is about informing and entertaining your audience, social media is about promoting your content, and SEO is about making sure the technical t’s are crossed and i’s are dotted so search engines can find your content, right? Wrong. All three work toward the same thing: achieving relevance for your audience. …
3 Ways To Double Website Traffic From Social Media
If you are building a social audience to generate more website traffic, are you sure you’re social content meets this objective? There is a balance to optimizing your content on social media to double traffic to your site. It’s both an Art and Science. Here are 3 ways to double your website traffic from social media… 1. Share Your Content …
8 Reasons to Consider Marketing with Google+
When Google+ was launched there were mixed reactions. The responses ranged from people with social media fatigue who thought “not another social network! “. There were also those curious personalities who said “I wonder if Google will offer a true competitor for Facebook?” As Google watched the rapid rise of Facebook, Twitter and the social web, it realised that it …
Google is piloting sponsored results for app searches
Google plans to pilot sponsored search results in Google Play in the next few weeks, offering a new way for app developers to promote themselves. Under the program, sponsored results will include an orange “ad” tag, like you see with paid search results online. Clicking on the ads will direct you to an app instead of a website, though. In …
5 Simple Steps to Marketing your Blog’s Content with Social Media
A blogger needs to develop the skills of a drug dealer, a teacher and a chef . The drug dealers make their product so good that after giving away their first free sample, their customers come back with the cash. They are savvy businessman, they know that if they give away something for free that they will develop loyal customers. …