If You Were Twitter, What Would You Do?

mydigibrand Social Media, Social Media Marketing, twitter Leave a Comment

Here are the key issues you’re facing: The market’s looking for user growth where there just isn’t any – Twitter’s barely seen any growth in its US audience for the past six quarters (even a slight decline in the latest numbers), while its international user base has only grown by 40m in the last seven quarters going back to Q2 …

The Women of Social Media: 12 Gurus to Follow on Twitter

mydigibrand Social Media, Social Media Marketing, twitter Leave a Comment

Looking to launch your career in social media, or want to keep up on the best marketing practices for your own company? We know the best way to get inspiration is to head straight to the source, so we’ve pulled together a list of 12 smart, savvy social media women you should be following on Twitter. Take a look, then …

Everything You Need To Know About The Google-Twitter Partnership

mydigibrand Google, twitter Leave a Comment

Google and Twitter are back together (again). In early February, the news broke that Google and Twitter had reached an agreement that will provide Google full access to Twitter’s stream. Although we don’t know all the details, we can make a few clear statements plus some assumptions about what’s ahead for the world of search and social. What Does Google …

Why Content Marketing And Social Media Are Your Most Powerful SEO Weapons

mydigibrand Content Marketing, Digital Marketing, Search Engine Optimization, SEO Leave a Comment

Image via Mary Helen Cochran Library via Flickr Content marketing is about informing and entertaining your audience, social media is about promoting your content, and SEO is about making sure the technical t’s are crossed and i’s are dotted so search engines can find your content, right? Wrong. All three work toward the same thing: achieving relevance for your audience. …

47 Social Media Ideas, Formulas And Shortcuts for Instant Improvement

mydigibrand Business Tips, Content Marketing, Digital Marketing, Social Media Leave a Comment

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. With users spending more than 37 minutes per day on social media, making quality connections is more important than ever before. But it’s not just the amount …

3 Ways To Double Website Traffic From Social Media

mydigibrand Content Marketing, Digital Marketing, Social Media Leave a Comment

If you are building a social audience to generate more website traffic, are you sure you’re social content meets this objective? There is a balance to optimizing your content on social media to double traffic to your site. It’s both an Art and Science. Here are 3 ways to double your website traffic from social media… 1. Share Your Content …

How to Get More Retweets on Twitter

mydigibrand Digital Marketing, Social Media, twitter Leave a Comment

Twitter is about making news, information and content flow across the social web. It is loved by politicians, often used badly by celebrities and is a bloggers best friend. Twitter is often misunderstood as it has a funny name, can be seen as trivial (only 140 characters) and available in boring mono-media (text only). Scratch its surface and start to …

8 Reasons to Consider Marketing with Google+

mydigibrand Digital Marketing, Marketing, Social Media Leave a Comment

When Google+ was launched there were mixed reactions. The responses ranged from people with social media fatigue who thought “not another social network! “. There were also those curious personalities who said “I wonder if Google will offer a true competitor for Facebook?” As Google watched the rapid rise of Facebook, Twitter and the social web, it realised that it …

5 Simple Steps to Marketing your Blog’s Content with Social Media

mydigibrand Blogging, Digital Marketing, Social Media Leave a Comment

A blogger needs to develop the skills of a drug dealer, a teacher and a chef . The drug dealers make their product so good that after giving away their first free sample, their customers come back with the cash. They are savvy businessman, they know that if they give away something for free that they will develop loyal customers. …

How to Integrate Email and Social Media to Increase Engagement

mydigibrand Digital Marketing, Email Marketing, Social Media Leave a Comment

Back in the day, social media meant dealing with Facebook only, or maybe MySpace. These days, there are so many different social media outlets – Facebook, Twitter, Instagram, Pinterest, Reddit – it’s difficult to keep up. However, social media has become an essential element of online marketing. In fact, you may be tempted to believe that email marketing is passé. …