Snapshot Files MyDigiBrand provides a complete snapshot of each of our website projects to our clients shortly after their website is launched. The snapshot files are emailed to our clients via Hightail (a secure email service), and should be stored in a secure location by the client. It is the clients responsibility that their snapshot files be stored somewhere safe …
The 6 Critical Types of Social Media Comments You Must Plan For
‘He’s been taken in for questioning by the police.’ Woh! This was the outcome of a comment on Facebook that had been posted less than 24 hours before. A straightforward Facebook update generated a string of friendly banter — until one, very nasty comment. It was violent and sexually explicit. The person monitoring the page immediately took a screenshot then …
What is the State of Content Marketing for 2015?
As with everything else in the digital world, content marketing is constantly evolving into something bigger and better. So as marketers, we have to roll with the punches and change with it. Content marketing tactics can be different for B2B companies from their B2C counterparts. But at the end of the day it is still all about sales. Content marketing …
3 Ways Social Media and SEO Can Work Together
The best B2B online marketers are constantly integrating SEO into their organizations’ broader marketing initiatives. My colleague, Casie Gillette, has touched on a few ways to break down those silos and get your B2B search and social teams working together. You can find those resources below: 3 Things Your Social Media Team Should Know About SEO 10 Things I’ve Learned …
How To Start A Blog When You Have Absolutely No Audience
So you have this great business idea, your mom likes it, your friends like it, and hey, a subset of people you don’t know even like it. You’ve spread word about it through your network—and their networks—and have received a positive response. You’ve even conducted some market research and held focus groups. In other words, you’ve validated your idea. From …
Squarespace vs WordPress – Which one is better? (Pros and Cons)
WordPress is the most popular content management system in the world, but it is not the only option. There are other platforms that can help you build your website. Recently, one of our users asked us to to compare Squarespace vs. WordPress because they were seeing a lot of Squarespace commercials on TV. In this article, we will compare Squarespace …
How to Unleash the Power of Content
There is a war going on but you maybe haven’t noticed. It is a battle for eyeballs and Google attention. It is a content war where the best rises to the top. Readers and viewers vote with social signals such as retweets, plus ones on Google+ and Facebook likes and shares. The Web landscape has provided the means for everyone …
Someone Mentioned You on Social Media. Should You Respond? [Flowchart]
When you’re first getting started out on a social network, it seems absurd not to respond to anyone who tweets at you, good or bad. You’ve been told time and time again that responding to everything is a best practice for growing your following. Plus, since you probably don’t have that many people tweeting at you anyway, responding doesn’t take much time. And, …
WordPress vs Weebly – Which one is better? (Comparison)
Are you trying to decide between WordPress vs Weebly to build your site? WordPress is a popular choice and powers 23% of all websites on the internet, but Weebly is another solution that allows you to build your website, blogs, and eCommerce stores. If you are wondering what’s the difference between Weebly and WordPress, then you are in the right …
Everything You Need To Know About The Google-Twitter Partnership
Google and Twitter are back together (again). In early February, the news broke that Google and Twitter had reached an agreement that will provide Google full access to Twitter’s stream. Although we don’t know all the details, we can make a few clear statements plus some assumptions about what’s ahead for the world of search and social. What Does Google …
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