So you have this great business idea, your mom likes it, your friends like it, and hey, a subset of people you don’t know even like it. You’ve spread word about it through your network—and their networks—and have received a positive response. You’ve even conducted some market research and held focus groups. In other words, you’ve validated your idea. From …
How to Unleash the Power of Content
There is a war going on but you maybe haven’t noticed. It is a battle for eyeballs and Google attention. It is a content war where the best rises to the top. Readers and viewers vote with social signals such as retweets, plus ones on Google+ and Facebook likes and shares. The Web landscape has provided the means for everyone …
6 Dos and Don’ts for Promoting Your Blog and Using Social Media
For many bloggers who are new to blogging, getting the word out about your new venture can seem like a pretty big obstacle. How do you build readership from scratch and get people to comment? Why is it that when you post a link to your blog on Facebook or Twitter, the only feedback you get is the sound of …
5 Simple Steps to Marketing your Blog’s Content with Social Media
A blogger needs to develop the skills of a drug dealer, a teacher and a chef . The drug dealers make their product so good that after giving away their first free sample, their customers come back with the cash. They are savvy businessman, they know that if they give away something for free that they will develop loyal customers. …