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Oops! You blew up the Internet! (Page not found)

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Ever had this error, and find yourself scratching your head because your WordPress admin panel clearly shows that the page exists, is published and the page permalink is correct? This happened to me this morning, and I have to admit… it sent me into a bit of a panic mode. I mean, I’m a website developer, it happened on my …

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How To Optimize Your Site With GZIP Compression

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Compression is a simple, effective way to save bandwidth and speed up your site. I hesitated when recommending gzip compression when speeding up your javascript because of problems in older browsers. But it’s the 21st century. Most of my traffic comes from modern browsers, and quite frankly, most of my users are fairly tech-savvy. I don’t want to slow everyone …

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8 Compelling Reasons Why You Should Be Using Social Media

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If you still aren’t convinced and your business hasn’t started using social media yet, here are 8 compelling reasons to do so. As a business, understanding your target audience and their motivation to follow you on social media is key in determining how to best connect with, and grow your audience. Knowing your own USPs and understanding your customers well, …

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19 Reasons Why Your Business Should Be Writing a Blog

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Blogging is one of the most valuable tools that businesses have to engage with customers and ultimately make their lives easier. If you’re not blogging, it’s time to get started or get left behind. If you need a bit of inspiration, here are 19 reasons (in no particular order) why your business should be blogging. Why Should I Start a …