5 Quick and Easy Ways to Use Social Media to Build Your Email List

mydigibrand Content Marketing, Email Marketing, Social Media Leave a Comment

Email marketing is huge and likely will be for many years to come. In fact, in Salesforce Marketing Cloud’s recently released 2015 State of Marketing Report, 73 percent of 5,000 marketers agreed that email marketing is core to their businesses and 60 percent went so far as to say that it was a “critical enabler” of their products and services, …

How to Integrate Email and Social Media to Increase Engagement

mydigibrand Digital Marketing, Email Marketing, Social Media Leave a Comment

Back in the day, social media meant dealing with Facebook only, or maybe MySpace. These days, there are so many different social media outlets – Facebook, Twitter, Instagram, Pinterest, Reddit – it’s difficult to keep up. However, social media has become an essential element of online marketing. In fact, you may be tempted to believe that email marketing is passé. …

How Important is Social Media Engagement in Overall SEO?

mydigibrand Business Tips, Digital Marketing, Social Media Leave a Comment

Remember when people got excited because they had 100 followers in Twitter? I joined in 2007, when Twitter was still in the nest, so to speak. It was really FUN then because I actually knew all of my followers and we had great conversations every day. I loved it. Then along came the marketers, and I soon started to look …

Marketers “Secret Sauce” for Social Media in 2014

mydigibrand Digital Marketing, Social Media Leave a Comment

With new Google algorithms, social advertising, and big data, the online marketing game has been revolutionized. Social media continues to be a way for businesses to get their brand traction and drive conversions. Take a look at some of these “secret sauce” formulas for better social media marketing. Social Media as a Research Tool Use social media as your research …