Below you'll find a list of all posts that have been categorized as “Online Brand”
Life has become complicated. In the past we only had one brand to create and maintain. The “physical brand” that is constrained by time and space. Its maintenance is constant and it is something we all do and some are better at it than others. You rise from your sleep and perform activities that could include showering, preening and wrapping …
As a boutique digital marketing firm that focuses and specializes in creating powerful and engaging online brands for startups, entrepreneurs and small businesses, we’re often asked what the purpose and benefits of a social media strategy is for our clients, as well as what can they expect from their online brand. Many of our clients have heard of Facebook and …
Many of the social media tips we share—the ways to create a marketing plan from scratch, how to get more followers, how to get more clicks—often focus on the small business side of social media marketing. Now imagine achieving social media success when the brand you’re trying to promote is you. Personal branding on social media is a topic we’d …
In its most basic sense, a website is a presence on the Internet that people can visit and view. Through an Internet browser, people can go to your designated URL (Uniform Resource Locator) and view data that you want to share with the world, such as information, pictures and videos. More complex websites can perform additional functions, such as selling …
Many companies have a Facebook presence, but according to social media consultant and trainer Khaled ElAhmad, few are making the most of the platform. “Companies often have no strategy and no help from a professional person,” he said. “They just think, okay, if my son can do it then we can do it.” But ElAhmad, who runs in-house social media …
