The 5 Keys to Building a Social Media Strategy for Your Personal Brand

mydigibrand Digital Marketing, Marketing, Online Brand, Online Branding, Personal Branding, Social Media Leave a Comment

Many of the social media tips we share—the ways to create a marketing plan from scratch, how to get more followers, how to get more clicks—often focus on the small business side of social media marketing. Now imagine achieving social media success when the brand you’re trying to promote is you. Personal branding on social media is a topic we’d …

Is LinkedIn Poised To Be The Next Media Giant?

mydigibrand Digital Marketing, Marketing, Online Branding, Personal Branding, Social Media Leave a Comment

When LinkedIn introduced Pulse, providing commentary from a hand-chosen set of thought leaders, they made a major impact. Paired with the long-form publishing platform they launched last year, LinkedIn is significantly changing the media landscape. First, the statistics LinkedIn has 330+ million members. That’s a potential of 330+ million authors and the same number of potential readers. Not even the …

Having a Website is like Owning a House

mydigibrand Digital Marketing, Online Brand, Personal Branding, Websites Leave a Comment

In its most basic sense, a website is a presence on the Internet that people can visit and view.   Through an Internet browser, people can go to your designated URL (Uniform Resource Locator) and view data that you want to share with the world, such as information, pictures and videos. More complex websites can perform additional functions, such as selling …

Personal Branding on LinkedIn: 10 Mistakes to Avoid

mydigibrand LinkedIn, Personal Branding, Social Media Leave a Comment

LinkedIn is a fantastic online business networking platform for professionals. It has almost become the default global network for all serious business people to connect, engage and share ideas due to its sheer size with over 175 million registered users. From day one it was set up for the express purpose of  providing an easy to use portal to exchange …