5 Benefits of Face-to-Face Networking That Are WAAAY More Valuable Than You Think

mydigibrand Business Tips, Networking, Social Media Leave a Comment

Here’s a bold statement: Your business doesn’t have to rely on the internet to succeed! There, I said it. And you’re probably asking how you can build your business without the internet. I’m not saying get rid of your website or social media accounts. That would be crazy! I’m saying that you should be working just as hard to build your company …

How to Get More Retweets on Twitter

mydigibrand Digital Marketing, Social Media, twitter Leave a Comment

Twitter is about making news, information and content flow across the social web. It is loved by politicians, often used badly by celebrities and is a bloggers best friend. Twitter is often misunderstood as it has a funny name, can be seen as trivial (only 140 characters) and available in boring mono-media (text only). Scratch its surface and start to …

Social Sharing Habits: New Research Reveals What People Like to Share

mydigibrand Business Tips, Content Marketing, Digital Marketing Leave a Comment

Are you curious about which type of social content gets the most shares? Are social shares part of how you measure social marketing return on investment (ROI)? Do you wonder which social channels’ users share most frequently? In this article you’ll discover the most recent findings about what types of content get shared most, which channels seem to have the …

Facebook is testing DeepFace, a face recognition program that is 97.5 per cent accurate

mydigibrand Facebook, Social Media Leave a Comment

DeepFace uses technology developed by an Israeli company face.com, which Facebook bought in 2012 (Source: Getty) Facebook wants to increase revenue by encouraging engagement, so it has invented DeepFace, a feature with a sinister name and the ability to recognise and tag a face in a photo with an accuracy rate of 97.25 per cent. This isn’t taking place in …

How to Use Memes to Enhance Your Marketing Campaigns

Jerry Roxas Business News, Digital Marketing, Social Media Leave a Comment

Are you looking to align your brand with current trends relevant to your audience? If so, its time to start creating memes! Memes are a great way to generate immediate reaction and make your brand a viral sensation. So, here’s how to use memes to enhance your marketing campaigns… 1. Select the Right Image Selecting the correct image is critical when developing …

7 Smart Small Business Strategies to Get Noticed on Social Media

Jerry Roxas Business Tips, Content Marketing, Digital Marketing, Social Media Leave a Comment

Marketing your small business on social media continues to evolve. As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence. In fact, if you’re a local or small business, you can no longer …

Marketing basics still apply on social media

Jerry Roxas Business Tips, Content Marketing, Digital Marketing, Social Media Leave a Comment

Many seasoned marketers are all too eager to leave the social media marketing to younger professionals. The ever-evolving social media space can feel daunting to traditional marketers accustomed to broadcast and print marketing. But while the technology is different, the basic building blocks of marketing still hold true. When creating a marketing campaign delivered through any media, you must… Identify …

11 Words to Avoid Using On Social Media and What to Say Instead

Jerry Roxas Business Tips, Content Marketing, Digital Marketing, Social Media Leave a Comment

oming up with original or catchy wording for your social posts is important if you want to stand out in the busy social media sphere. To help you avoid common clichés, we’ve put together a list of words to avoid using, (some of which can actually repel customers), and potential replacements. 1. Groundbreaking  Unless you invented the smartphone or something …

What to Consider When Trying to Market on Social Media

Jerry Roxas Content Marketing, Digital Marketing, Social Media Leave a Comment

If the last decade has shown us anything, it’s that social media is here to stay. As it continues to evolve, it can be difficult for startups and entrepreneurs to determine where to focus their marketing efforts. While there are certainly many options out there when it comes to social media marketing, there is no need to let your plans become …

6 Dos and Don’ts for Promoting Your Blog and Using Social Media

mydigibrand Blogging, Business Tips, Content Marketing, Digital Marketing, Marketing, online marketing, Social Media Leave a Comment

For many bloggers who are new to blogging, getting the word out about your new venture can seem like a pretty big obstacle. How do you build readership from scratch and get people to comment? Why is it that when you post a link to your blog on Facebook or Twitter, the only feedback you get is the sound of …