The San Diego Art Loft (“SDAL”) is a combination between an art school and an art studio based in Sorrento Valley, San Diego. SDAL provides a comfortable setting to paint, draw and connect for artists of all ages. The founder, artist Elissa Krausenbaum, is an extremely passionate and creative individual, and wanted to create a setting that combines high level art education with a warm and inviting environment. She envisions a full functioning artists studio that feels like an extension of one’s one home studio. Elissa had originally designed her own website using one of the popular DIY services online, but she quickly found that those services provide limited functionality and creativity to a growing business. So she contact MyDigiBrand.
MyDigiBrand designed a custom WordPress website for SDAL that highlighted it’s creativty, and brought focus to Elissa’s desire to create an environment where like minded individuals could connect and mingle. MyDigiBrand incorporated multiple image galleries to provide examples of the types of work being created by both Elissa and her students, as well provide an opportunity for Elissa to showcase some of her students work. Since SDAL offers a wide range of classes for its students, MyDigiBrand created a functional, online schedule of SDAL’s classes, and even incorporated a class registration process that allows students to enroll in classes directly online. The class enrollment feature also limits the number of students that can enroll based on seat availability.
Lastly, MyDigiBrand also wrapped a branded social media presence around the SDAL website that included Facebook, Twitter, Instagram, Pinterest and more.