Lesley Hansen is a Florida Realtor with Beachfront Realty, Inc. in Miami Beach, Florida, where she serves as the realtor to the stars and specializes in high end, south Florida living. Lesley contacted MyDigiBrand looking to establish an online reputation that people would recognize when searching for residential and investment properties in South Miami. She also needed to make sure that her website included an IDX connection, so that her website visitors could search the MLS database for properties directly from her website.
MyDigiBrand created a custom WordPress website with an IDX interface for the client. The site highlights Lesley’s MLS listings right on her home page, as well as allows her site visitors to perform basic, advanced, open house, featured listings, virtual tours, and map searches. MyDigiBrand also included a comprehensive and detailed information page for each of the South Miami communities that Lesley represents, as well as the many high end development projects (including images and floorplans) within her areas of specialties. These powerful, informative pages significantly increased Lesley’s search engine optimization (SEO), providing her the best possible organice search engine page ranking.
Lastly, MyDigiBrand wrapped an informative, branded social media strategy around Lesley’s site, actively posting to her social media profiles about the communities and developments that she specializes in. These efforts greatly improved her online credibility and page ranking.